Profit Generation: Marketplaces vs. Own E-Commerce Website
You’re hoping to sell products online, or maybe you already do. The issue is “online” is too general. Just as you would for a brick-and-mortar store, you need to decide where you want to sell your products online. Despite your position, at some point, you may have battled with selling your products on an online …
Ecommerce Price Skimming. Advantages and Disadvantages of This Pricing Strategy
Ecommerce price skimming is a type of price discrimination and can be a useful pricing strategy depending on your business industry. A lot of eCommerce pricing strategies talk about competing with competitors. Some eCommerce store owners will even go as far as to lower their prices to ensure they have the best deal on the …
Universal Product Code for E-Commerce Explained!
Before jumping into the article, I would like to make a very quick introduction to product codes. Very basically, the universal product code is the unique identifier and digital fingerprint of your product. These codes can be used by every retailer and every marketplace to help them to keep track of sales, how much a …
The Advantages and Disadvantages of Dynamic Pricing
Dynamic pricing is a type of price discrimination based on the concept that your prices changed based on your own product costs as well as your competitor’s prices to find the optimum price point at any time. Sounds good, huh? But what about the disadvantages of dynamic pricing? Can using it actually hinder your pricing …
How Babygear Have Doubled The Sales with the Prisync’s Magento Integration
Babygear.dk is one of the best companies in Denmark in the mom&baby products market and in this post, we’ll share the details of their Prisync journey. The company has started it’s operations in 2009 as a focused company in baby and children products like toys, trip equipment, clothes, accessories, furniture etc. The founder of the …
Price Analysis: How to Analyze E-commerce Price Data to Adjust Your Prices
If you’ve read any of our content, you’ll know we are great advocates of using data to set your prices. Only the issue for some people is that you don’t know how to analyze your prices or the data you have, whether this is about your own products or your customers. If this is something …
How to Understand Your Customer Journey from your Ecommerce Analytics
The customer journey is an essential part of your sales process because it’s ultimately your sales funnel. Understanding the exact process that a customer undergoes when they are researching, deciding, and purchasing from you is critical to knowing which buttons you need to push along the way. Today, customers are more fickle and demanding than …
Ecommerce Food Marketing Tips
So you have a food brand, huh? You might have tried your luck selling your products on stalls in local markets, or perhaps you’ve even gone as far to approach your local or national supermarkets to see if they’ll stock your product. Although the general rules of marketing apply when trying to sell food, drinks …
8 Killer Ecommerce Marketing Ideas For Entrepreneurs
Since the advent of eCommerce companies, the industry has only grown more competitive. That means standing out to consumers through marketing has become even more of a challenge. It requires keeping up with effective marketing trends as well as the general trends on the Internet. Here are eight ecommerce marketing ideas in today’s Internet marketplace. …
4 Common Pricing Tips from Prisync’s Customers!
At Prisync, we really love to talk to our users to understand their business cases and their best practices with Prisync. With these meetings, we are able to enhance our know-how in terms of common use cases and pricing tips with Prisync among our users. In this blog post, I’ll share 4 common pricing tips …
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