Para varejistas on-line, Não é nenhuma surpresa que preços importa. Existem também alguns fatos marcantes preços de mercados de comércio eletrônico em todo o mundo, Este fato prova que fortemente.
That’s why we’ve collided the most striking pricing facts in e-commerce. Você pode passar e ter um melhor entendimento da importância do controle de preço do e-commerce com estas estatísticas rápidas e poderosas. After diving into these stats, you may consider handling your pricing efforts from a different perspective.
Let’s have a look these pricing facts that every e-commerce retailer should know;
Mais do que 60% compradores on-line worldwide considers e-commerce pricing as the very first criteria affecting their buying decision. (Fonte)
The majority of all online shoppers (em torno de 90%) invest their time to hunt the best online deals. (Fonte)
71% compradores on-line believe they’ll get a better deal online than in brick&mortar stores. (Fonte)
54% de compradores will purchase products left in shopping carts if those products are offered at a lower price. (Fonte)
46% compradores on-line appreciate e-commerce stores that recreate product comparisons including prices. (Fonte)
41% compradores on-line look for discount coupons while %23 of them participate in these promotions. (Fonte)
60% of online female shoppers prefer investing time to find the best deals, which is much more than males – 46%. (Fonte)
An average online shopper will visit pelo menos 3 sites before making their purchase. (Fonte)
86% of first time online shoppers say it is important to be able to see and compare prices from different sellers.
The shoppers who prefer purchasing from big marketplaces are more likely to spend their time to find the best deal compared to average online shoppers. (62% vs 46%)
67% of US online shoppers say that they will buy products from different e-commerce websites to get the best deals. (Fonte)
In the US, 62% online female shoppers pay attention to discounts, on the contrary, 57% online male shoppers evaluate discounts while purchasing online. (Fonte)
Início 3 Most influential factors for US shoppers while buying online are respectively: 87% Preço, 80% Shipping Cost, 71% Descontos (Fonte)
8 de 10 Latin American online shoppers hunt for the best deals before finalizing the purchase decision.
French retailers are quite active when it comes to the daily price changes. 5.92% of prices from France are changing every day which is higher than the other 6 média dos países que é medida para ser ao redor 3 por cento. (Fonte)
33.31% of online prices in Canada end with .9 tais como $4.99 ou $7.59. Esses dados nos mostram canadense varejistas estão interessados em usar o poder de 9 ao mesmo tempo atrair compradores on-line. (Fonte)
20% of e-commerce traffic for all sorts of product categories come from price comparison engines. (Fonte)
73% of online stores named price changes as the main factor of competitive pressure. (Fonte)
In a very common scenario, a standard product can be found in pelo menos 5 different online retailers. (Fonte)
A price comparison engine can produce 50 deals in 5 minutos. This fact shows us the power of online shoppers. (Fonte)
Retailer giant changes its prices every 10 minutes on average. (Fonte)
As you can see from these striking pricing facts, e-commerce companies of all sizes from all around the world should better gear up with their pricing operations and approach it as a group effort, ao invés de deixar nas mãos de um único departamento ou um único empregado dentro da empresa.