8 Must-Do Ideas to Create a Killer E-Commerce Customer Experience

Providing a killer customer experience is vital for E-Commerce success. And today it’s more important than ever. According to Bain & Company, 80% of CEOs believe they deliver a “superior customer experience” – yet only 8% of customers agree. Leaving a huge gap between what businesses think they’re delivering, and how customers actually perceive it. …

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Why You Should Get a Referral Program on Your Online Store

Referral marketing is one of the most powerful tools in marketing. However, marketers can often miss that word of mouth advertising doesn’t always happen completely organically. That is where referral programs come into play. Referral programs have the ability to amplify the existing word of mouth marketing that your store already receives. Referral programs encourage …

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5 Notable Delivery Trends (Third-Party Delivery, Delivery Bots, and more)

Delivery is becoming more important across the commerce space, and this importance is most evident in e-commerce, which strongly depends on a quality, on-time delivery experience for satisfied end customers.   Note that quality is not always synonymous with speed when talking about delivery. In a revealing 2016 AlixPartners study, researchers found that 74% of …

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