A Strong Relationship With Customers: How to Build it with D2C

If you’re launching your direct-to-consumer business, you need to think about how you plan on building stronger customer relationships with the people you hope to buy from you.  In general, D2C products are much more expensive as they can’t rely on a distributor placing them in department stores or online multi-vendor marketplaces.  Not only that, …

Continue reading

DTC Pricing Teardown: How Brooklinen’s Pricing Strategy Boosts Sales

DTC e-commerce vendors are completely changing the game of online selling. Through bypassing traditional distributors and department stores, vendors can take back control and sell directly to the consumer. The way big online marketplaces and department stores price their products is wildly different from how everyday e-commerce stores do. If you’re currently building a larger …

Continue reading