Hey there, e-commerce enthusiasts! Another month has gone! We are facing the end of the year, which means a great amount of e-commerce activity, especially now, when we are about to reach Black Friday and Cyber Monday, two of the best selling days of the year. So we are going to continue with our e-commerce news section to help you save time and stay up-to-date.
• 47% of customers between 18 and 44 years old plan to buy online during Black Friday, but less than one out of three over 45 years old. Read more here.• Are you thinking about using Amazon’s sponsored products to boost your sales during this hard-selling period? See these interesting insights from Practical E-commerce.• Alibaba converts 24 hours to 24 days. Well, they are not making magic yet, but they have expanded the promotions of the Singles Day (like our Father’s or Mother’s Day), during which Chinese people buy gifts for unmarried people to 24 days instead of the traditional 24 hours. Read more here.• Google launches Google Express in South Carolina to compete with Amazon Premium. The main difference between Google and Amazon is that Google works with independent retailers. Read more here.• 63% of e-commerce sites breach consumer rights in EU. The main issues are related to the information that should be available in the websites. Ranging from basic data, such as the identity of the store owner, to information directly related to the purchase, such us unclear information on product characteristics, lack of withdrawal form and lack of final price information or contract conditions. Read more here.
• China launches a new center to monitor e-commerce. Big data has become so important in e-commerce that the Chinese government will cooperate with Alibaba to monitor trends in areas like monitoring, evaluation and treatment, quality source tracing, and credit rating. Read more here.• eMarketer points out some issues to solve in Japanese e-commerce sites. According to eMarketer, in the last year 36% of buyers experienced a late delivery, 22% missed deliveries and 16% received damaged products. Read more here.• Indian smartphone manufacturer Karbonn is developing AI technology to aid commerce. The device, called Fashion Eye, will allow customers to search for products by taking a picture of them. Read more here. And if you think this is amazing, take a look at our article about new technologies and e-commerce.• E-commerce spending will be equal to offline purchases. Research conducted by Deloitte says 50% of customers are planning to buy online and 47% are planning to spend the same online as offline. Read more here.• Amazon reported losses in its international business due to the great competition and investment they are facing in India. Read more here.• E-commerce is in good shape in Germany. 80% of Germans have bought online in the last year and 47% say they buy online every month. Read more here.
• 42 professional fraudsters were arrested for online scam activities. These scammers had purchased items for a value of 3.5 million. Following Europol e-commerce losses from fraud exceed € 1 billion in Europe. Read more here.• Adobe predicts online sales will exceed $1 billion daily in the 2016 holiday season. It is forecasted that sales will grow by 11% during the holiday season. Read more here.• Flipkart bets on food delivery in India. Will be this the next battlefield for Amazon? Read more here.• The Spanish supermarket company DIA partners with NetEase to enter into Chinese e-commerce. They already have 381 offline stores in China at this moment. Read more here.• Campaign Asia published this interesting article about the new wave of e-commerce where they analyze the latest trends in the sector.• And Information Age published this one about payment preferred options in Europe.• We at Prisync had Nicolas Fincher explaining How to Grow Your Online Sales with Improved Customer Service and Support Practices.We finish here today! We hope you had an interesting time reading this news and that now you are well informed about the latest events in the e-commerce world. We will continue bringing you the best tips, news and articles about selling online and its marketing strategies.