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62 Must-Follow Ecommerce Blogs For Anyone

A business really flourishes when there is always an inflow of knowledge. In the digital world, blogs are a major source of learning for any type of business, including e-commerce.

However, it’s hard to catch up with the volume of information and knowledge on e-commerce online, therefore, we thought that listing down the major ecommerce blogs to follow make perfect sense for all sizes of e-commerce companies out there!

We have prepared a huge list of e-commerce blogs to follow related to online marketing, payment, e-commerce in general and optimization. We have also listed their popular articles, so you can have an idea about the blog.

Don’t forget to bookmark the article as you may want to check it later.

And as you know, we are always open to hear your suggestions.

ps: Here is the shortest way to follow all of these blogs in Twitter.



A blog of strategic growth for online retailers.

Popular Articles & Podcasts:

How Bikini Luxe Drive Sales from Social Media Content & Influencers w/ Candice Galek

Yacht Harbour: Organic Instagram Growth, 0 to 42K followers in 12 months


A Better Lemonade Stand – Blog

It’s the blog of the e-commerce incubator of Richard Lazazzera – who is also included in our e-commerce influencers to follow list – that helps make each of thousand decisions easier. Covers reliable advices, detailed articles and the list of tools to use related to e-commerce.

Popular Articles:

A Better Brand: E-commerce Branding Guide

The Ultimate Shipping Strategy Cheat Sheet

Api2Cart – Blog

API2Cart is an online service that provides unified interface to access data in multiple e-commerce platforms. On their blog, they mostly share contents related to integrations, marketing and API solutions.

Popular Articles

Top 5 Repricing Solutions to Stay Ahead of the Competition

Chatbots in E-commerce: How they Leverage Shopping Cart Integrations


Backlinko  – Blog

SEO is one of the key factors in inbound marketing and Backlinko is one of the sources you should keep on mind when it comes to e-commerce SEO. Brian Dean – the founder of the blog – is popular with his listings and lengthy articles.

Popular Articles:

Google’s 200 Racking Factors: The Complete List

SEO Tools: The Complete List 


BigCommerce – Blog

The BigCommerce blog delivers news, strategy and success stories to power 2 times growth for scaling brands. With their free ebooks, you can learn the latest e-commerce trends and tips related to marketing.

Popular Articles:

Ecommerce Trends: 128 Stats Revealing How Modern Consumers Shop

Increasing Sales Beyond Your Ecommerce Website: Channel – Specific Distribution Strategies


Blueacorn – Blog

Blueacorn is an e-commerce agency dedicated to integrating intelligence into the design and optimization services. Their blog provides articles related to online marketing, optimization and news related to Magento.

Popular Articles:

Pro Tips on Upgrading Your Optimization Strategy

11 Tips for Better Ecommerce Email Marketing


Blue Stout – Blog

Blue Stout is a development company specializing in traction related to e-commerce companies. Their blog covers articles related to a/b testing, Shopify optimization and responsive design.

Popular Articles:

Increase Your Store Revenue 300% with the Ecommerce Site Personalization App. Used by Patagonia, Bonobos & Vineyard Vines

How to Migrate Your Ecommerce Site to Shopify Plus


Bootstrapping Ecommerce

A blog features articles on working with tight budgets to help people with ecommerce marketing. Topics like SEO, PPC, Social Media are included.

Popular Articles:

14 Ideas For Your Store’s Blog

E-commerce Fraud Prevention


Brainsins – Blog

Brainsins is a company focused on helping online retailers to boost their sales by means of personalization. Articles related to product recommendations and online marketing can be found on their blog.

Popular Articles:

Top 10 Ecommerce Markets: Statistics and Trends

How to Boost Your Marketing ROI With Competitive Pricing & Assortment Intelligence


Buffer – Blog

Thoughts on every aspect of social media like converting, analyzing and creating.

Popular Articles:

7 Powerful Social Media Experiments That Grew Our Traffic by 241% in 8 Months 

15 New Social Media Templates to Save You Even More Time With Your Marketing


Commerce Brain – Blog

Covers e-commerce in general from pricing to increasing sales.

Popular Articles:

10 E-commerce Merchandising Real Offers

5 Tips to Set Competitive Prices for Your Online Store


Conversion Voodoo

Articles related to landing page optimization and tips.

Popular Articles:

5 Design Principles Nearly 95% of Websites Screwup

7 Email Marketing Hacks to Improve Your Conversion Rates


Conversion XL – Blog

Peep Laja – the founder of Conversion XL – shares articles related to optimization and conversion rate improvement. In his blog, there are free resources and case studies too.

Popular Articles:

Google Analytics Health Check

Common Growth Hacking Myths


CPC Strategy – Blog

CPC Strategy is a retail-focused search agency and its blog is one of the sources to follow for having a deep knowledge about paid search through Google Ads, Facebook Ads and other advertisement platforms.

Popular Articles:

Everything You Need to Know About Pinterest Promoted Pins

Facebook Paid Advertising Tips to Increase Revenue


Divante – Blog

Covers articles related to e-commerce implementation.

Popular Articles:

Is Magento the Right Platform for B2B eCommerce

Introducing: Roundtable Ecommerce

Dynamic Yield – Blog

Personalization and conversion optimization blog.

Popular Articles:

Increase Conversions by 267% Using Exit Intent Overlays

Dynamic Yield Personalizes Experiences for 500 Million Users per Month


eCommerce Fuel

E-commerce Fuel is a community for high 6 and 7 figure plus store owners and the founder of the community is Andrew Youderian – he is also included in our influencers list. They share articles related to e-commerce market as a whole from online marketing to drop shipping.

Popular Articles:

Migrating to Shopify from Magento: The Results of Our 50.000$ Design

The SEO Mistake That Wipe Out 80% of My Traffic


Ecommerce Illustrated

It’s a blog of Linda Bustos – ex GetElastic writer. She shares articles related to the optimization of every pages of an e-commerce site from home page to checkout.

Popular Articles:

24 Tips for Optimizing Product Detail Pages

Ecommerce Guide to Site Navigation


Ecommerce Influence

Ecommerce Influence is an online agency whose aim is to help ecommerce shop owners progress from selling their first product to running their first business. In their blog they cover articles related to online marketing.

Popular Articles:

Advice for Growing Your Ecommerce Business to $20MM

Generating $80k/mo with Youtube Influencer Marketing


Ecommerce Nation

E-Commerce Nation is a collaborative community dedicated to helping E-Commerce business owners at an international scale. They cover news, tips, and tools for the benefit of  international e-commerce community.

Popular Articles:

Everything you ever needed to know about SEO for e-commerce

How to Optimize Merchandising for E-Commerce


Ecommerce Platforms

Ecommerce Platforms is an unbiased review site that shows the good, great, bad, and ugly of online store building software. Catalin Zorzini is the founder of this project and he aims to share the right e-commerce platform in an objective way.

Popular Articles:

Top 5 Ecommerce Platforms: Shopify vs Volusion vs Big Commerce vs Big Cartel vs 3dcart 

7 Best Free WordPress Ecommerce Plug-ins


Ecommerce UX Design

Provides the best UX practices and tips.

Popular Articles:

Design Tips to Upsell in Shopping Cart Page

Shopping Card Design and Usability



Econsultancy publishes independent research, and advice on digital marketing, social media, e-commerce, mobile and tech for businesses.

Popular Articles:

How L’oreal Uses Personalization to Increase Brand Loyalty

10 Examples of Great Airbnb Marketing Creative


Ecwid – Blog

Get free e-commerce tips, news and inspiring ideas.

Popular Articles:

How to Use Content to Attract Customers to Your Store

Make Facebook Work for Your Small Business


Get Elastic

Tips, tricks, news and commentary related to ecommerce world.

Popular Articles:

2016 Web Design Trends to Boost Conversions

5 Major Global Ecommerce Trends That You Can’t Afford to Ignore


Hubspot – Blog

Latest sales and marketing tips, trends and ebooks.

Popular Articles:

7 Handy Excel Tricks That’ll Impress Your Boss

12 Uncomfortable Things That Will Make You More Successful


KISSmetrics – Blog

A blog about analytics, marketing and testing.

Popular Articles:

How much Do Keywords Still Matter?

How to Create Landing Pages That Convert?



One of the blogs to follow related to how to grow your business online.

Popular Articles:

Why Serious Ecommerce Brands Need a Content Strategy

7 Things SEOs Want Web Developers to Know


Focuses on customer loyalty, retention, engagement and marketing tactics for ecommerce site owners.

Popular Articles:

4 Ways to Incorporate Loyalty Program In Your Online Shop

Let’s Improve Online Customer Engagement


Magento – Blog

Provides best practices, customer stories, technical issues and Magento news on the blog.

Popular Articles:

A New Era of Commerce Innovation

SEO Best Practices for eCommerce Product Pages


Marketing Profs

Thousands of articles related to e-commerce marketing.

Popular Articles:

50 Horrible Cliches You Need to Stop Writing and Saying Right Now

Content Marketing Trends in 2016


The Moz Blog

Anything related to e-commerce SEO.

Popular Articles:

My Single Best SEO Tip for Improved Web Traffic

Content Marketing Tips for B2B Organizations


My Wife Quit Her Job

Podcasts and articles related to e-commerce conversion rate optimization and e-commerce tips.

Popular Articles:

The Exact Steps I Took to Increase Conversion Rates 42% For My Online Shop

What a Six Pack Taught Me About Starting A Successful Online Business


Nerd Marketing

The founder – Drew Sanocki – covers data-driven digital marketing for online retailers.

Popular Articles:

7 Essential Metrics for Ecommerce Startups

The Best Time for Retailers to Send Marketing Emails


Nosto – Blog

Provides best e-commerce tips, tricks and news.

Popular Articles:

How to Create the Perfect Ecommerce Product Page

10 Ecommerce Design Trends to Follow in 2016 


Ometria – Blog

A useful blog for e-commerce online marketers.

Popular Articles:

How to Calculate CAC in Ecommerce

Calculating Customer Lifetime Value in Ecommerce


Optimizely – Blog

A blog about e-commerce landing page optimization, conversion rates, and personalization.

Popular Articles:

36 E-commerce Homepage Design Best Practices from the Experts

9 E-Commerce Best Practices to Stand Out from a Saturated Market


Paymill – Blog

A blog about online payments, marketing and e-commerce advice.

Popular Articles:

7 Hurdles to Overcome When Starting An E-Commerce Business

19 Email Marketing Strategies for Every Customer Lifecycle Stage


PFS Web – Blog

Global e-commerce blog that shares online retail trends.

Popular Articles:

Consumer Demand is Driving the Jump to Luxury Ecommerce

7 Things to Know About B2B Ecommerce 


Pixel Union – Blog

A collection of merchant stories and industry insights to help e-commerce stores to start and grow their online business.

Popular Articles:

Subscription Ecommerce: 3 Ways to Do It Right

Soldsie’s Alan Fong Talks Instagram Marketing


Practical Ecommerce

Provides in-depth articles and listings to help e-commerce sites to succeed in online marketing.

Popular Articles:

Content Marketing: Build Your Story to Engage Prospects

21 Free Tutorials for Google Analytics


Presta Shop – Blog

Covers e-commerce tips and advice, e-commerce in general.

Popular Articles:

17 Ecommerce Conversion Boosters

6 Smart Competitive Pricing Tactics for eCommerce Companies


Prisync – Blog

Covers e-commerce in general like online marketing to countries’ e-commerce reports.

Popular Articles:

Top 61 Ecommerce Influencers to Follow

The Ultimate List of Ecommerce Events to Follow


Quick Sprout

Neil Patel, the founder of the blog, shares e-commerce marketing strategies and business advices through his blog.

Popular Articles:

The Beginners Guide to Online Marketing

How to Grow Your Blog Traffic by 20.000 Visitors a Month


Referral Candy – Blog

A blog about e-commerce referral marketing. There are also in-depth articles and case studies included.

Popular Articles:

10 Core Word of Mouth Tactics You Need to Know

How to Get Word of Mouth: Featuring 40+ Successful Examples to Learn From


Sailthru – Blog

Mostly covers articles on e-commerce customer retention and optimization.

Popular Articles:

Customer Acquisition vs. Retention

Top 10 Viral Ideas Campaign for Ecommerce Retailers


Search Engine Land

A leading daily publication that covers all aspects of the search marketing industry.

Popular Articles:

7 Essential Google Analytics Reports Every Marketer Must Know

The 7 Deadly Sins of Content Marketing


Segmentify – Blog

Useful tips related to conversion optimization and online marketing in e-commerce.

Popular Articles:

Use of Artificial Intelligence in eCommerce Social Media Moderation 

How You Can Spend your Holiday by Optimizing Your UX Analytics 


SemRush – Blog

Thoughts and informative articles on e-comemrce SEO, social media marketing, optimization and paid marketing.

Popular Articles:

3 Influencer Engagement Stories to Create Linkable Content

SEO or Content Marketing? Here’s How to Rock Both


Ship Station – Blog

Covers articles related to shipment process of ecommerce sites.

Popular Articles:

Avoid Holiday Shipping Woes

Keep Track of Inventory with ShipStation


Shopping Signals

Shopping Signals is all about digital marketing for sites that sell stuff. The owner of the site, Ryan Be Miller has 17+ years experience in e-commerce and digital marketing.

Popular Articles:

Starting an Online Business

How to Get Great Customer Testimonials


Shopify – Blog

You can find anything related to ecommerce on the blog of Shopify. Ecommerce trends and tips, tools for ecommerce entrepreneurs, advices for first time ecommerce site owners, creative marketing ideas, optimization and so on… It should be one of the sites that should be followed daily.

Popular Articles:

How to Start an Online T-Shirt Business: The Ultimate Guide

30 Beautiful and Creative Ecommerce Website Designs – Blog

It’s a blog of Mastercard mostly related to payment solutions in e-commerce.

Popular Articles:

Big Opportunities for Small Business Owners

Payment Solutions for Business Websites


Smart Insights

Smart Insights is a marketing strategy blog that shares articles mostly related to unpaid channels like content marketing, optimization, email marketing and social media. The founder of the blog – Dave Chaffey – is also one of the key experts to follow in e-commerce.

Popular Articles:

The Perfect Landing Page. Landing Page Examples and 12 Tips

Digital Marketing Strategy and Planning Word Template


Smart Marketer

Ezra Firestone is one the leading experts in ecommerce world and in his companies’ blog – Smart Marketer – ; he shares videos, blog posts and podcasts mostly related to online marketing of e=commerce sites.

Popular Articles:

How I Turned 434,256.72 Into 1,422,500.15

How to Succeed on Amazon


Spyfu – Blog

Spyfu is a software as a service that shows yours and competitors performance on Google Adwords and SEO. In their blog, you can find articles related to PPC channels, SEO and keyword optimization. Quick solutions and in-depth tutorials parts are also should be seen.

Popular Articles:

What 2,000+ Audits Taught Us About Adwords

The Ultimate SEO Guide – 75+ Actionable Techniques


Store Growers

Who doesn’t want to increase their number of customers? Dennis shares his experiences related to growth in his blog.

Popular Articles:

The Ultimate List of Ecommerce Marketing Tactics

The Minimalist Guide to Google Analytics for Ecommerce


Sweet Tooth Rewards – Blog

Loyalty is one of the factors that e-commerce sites keep an eye and Sweet Tooth Rewards is one of the best resources in loyalty programs and customer retention.

Popular Articles:

5 Personalization Tactics for a Successful 2016

The Benefits of a Reward Program for Trending Products


The Future of Commerce

The Future of Customer Engagement and Commerce is a great destination for relevant and timely information and analysis on commerce topics, both consumer-facing and business-to-business. The purpose of the site is to keep its readers ahead of the commerce trends with daily updates that are informational, educational and entertaining.

Popular Articles:

How to Engineer a Great Customer Experience

The Customer Relationship doesn’t End at Checkout


Trinity Insight – Blog

Trinity Insight is an agency that helps companies with eCommerce, digital marketing and customer experience needs. They cover useful articles related to digital marketing, SEO, data and user experience in their blog.

Popular Articles:

20 Ways to Improve Ecommerce SEO

Why Ecommerce Site Can’t Ignore Content Blockers


Unbounce – Blog

Covers articles related to landing page and conversion optimization.

Popular Articles:

22 Brutally Honest Landing Page Critiques

13 Warning Signs Your Web Copy Stinks


Volusion – Blog

Volusion’s e-commerce blog – Ecommerce Insights – is an industry-leading e-commerce design and marketing blog providing entrepreneurs and small business owners useful information, resources and inspiration to establish and grow their online businesses.

Popular Articles:

What to Expect When Starting Your Very First Ecommerce Store

7 Ways to Ruin Your Responsive Design


Wordstream – Blog

Anything you want to learn related to e-commerce paid marketing, SEO and content marketing too.

Popular Articles:

Google Expanded Text Ads: 10 Things You Need to Know

Google Adwords Benchmarks for Your Industry





Bluestout – Blog

Shares one article a week which include highly actionable insights.

Popular Articles:

How to Optimize Your Checkout for the Busiest Shopping Day of the Year


Intercom – Blog

Covers articles related to customer support, design, marketing and product management.

Popular Articles:

Great Help Content Starts with Great Questions

Understanding Your Users’ Mental Model


Oberlo – Blog

Covers free dropshipping tips and resources to grow your business.

Popular Articles:

The Ultimate Guide to Alixespress Dropshipping

The Beginner’s Guide to SEO for Dropshipping Sites

Sleeknote – Blog

Anything related to email marketing.

Popular Articles:

Interview With the Godfather of Email Marketing 


The Raven Blog

Anything related to SEO, marketing and UX.

Popular Articles:

Reporting is Content Marketing: From Data Dump to Engaged Clients

The 5 Most Common On-Page SEO Issues and How to Fix Them


YotPo Blog

Great eCommerce resource full of tips, guides, case studies and information.

Popular Articles:

How to Harness the Positive Power of Negative Reviews

Instagram Marketing Tips


3dcart Blog

Anything related while creating your online store, e-commerce marketing, useful resources, SEO tips.

Popular Resources:

The Online Merchant’s Guide to Choosing a Shopping Cart Platform

5 Awesome Benefits of Google Shopping ads

5 SEO Mistakes that Can Harm your Rankings







Visa @ ReferralCandy

Nice list, Burc! Impressively extensive. Gotta check some of these new ones out.

Burc Tanir
Burc Tanir

Thanks for keeping Buffer at chock full of awesomeness, Bonnie! 🙂


Thank you so much for the mention! It’s an honor to be in such company!


This is a very good article and I am thankful for your tips. I will surely start following these blogs.

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