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E-Commerce Survey: Tools & Automation for the Dutch

As we know that e-commerce is advancing rapidly in the Netherlands(thanks to E-commerce Foundation & Thuiswinkel), we prepared a survey related to e-commerce tools to understand the needs of Dutch e-commerce managers.

The survey is completed by 72 people and some of the key findings are:

  • Magento is the most common CMS in the Netherlands.
  • Over 40% of Dutch e-commerce managers use Google Adwords.
  • More than 75% of contributors use less than 6 software as a service tools.
  • Most of them want to automate SEO tracking, inventory management, and product description part. The ratio of willing to automate competitor price tracking is more than 50%.
  • In the coming future, it is so clear that most of the companies would like to focus on big data for the product recommendation.

To get more details, you can have a look at our presentation below:

If you are an e-commerce manager in the Netherlands and would like to share your opinions also, leave a comment to us.


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