For online retailers, it’s no surprise that pricing matters. There are also some striking pricing facts from e-commerce markets worldwide, die stark diese Tatsache beweist.
That’s why we’ve collided the most striking pricing facts in e-commerce. Sie können durchlaufen und haben ein besseres Verständnis für die Bedeutung der Preisfindung im e-Commerce mit diese schnellen und kraftvolle Statistiken. After diving into these stats, you may consider handling your pricing efforts from a different perspective.
Let’s have a look these pricing facts that every e-commerce retailer should know;
Mehr als 60% der Online-Shopper worldwide considers e-commerce pricing as the very first criteria affecting their buying decision. (Quelle)
The majority of all online shoppers (rund um 90%) invest their time to hunt the best online deals. (Quelle)
71% der Online-Shopper believe they’ll get a better deal online than in brick&mortar stores. (Quelle)
54% der Käufer will purchase products left in shopping carts if those products are offered at a lower price. (Quelle)
46% der Online-Shopper appreciate e-commerce stores that recreate product comparisons including prices. (Quelle)
41% der Online-Shopper look for discount coupons while %23 of them participate in these promotions. (Quelle)
60% of online female shoppers prefer investing time to find the best deals, which is much more than males – 46%. (Quelle)
An average online shopper will visit mindestens 3 Websites before making their purchase. (Quelle)
86% of first time online shoppers say it is important to be able to see and compare prices from different sellers.
The shoppers who prefer purchasing from big marketplaces are more likely to spend their time to find the best deal compared to average online shoppers. (62% vs 46%)
67% of US online shoppers say that they will buy products from different e-commerce websites to get the best deals. (Quelle)
In den USA, 62% online female shoppers pay attention to discounts, on the contrary, 57% online male shoppers evaluate discounts while purchasing online. (Quelle)
Nach oben 3 Most influential factors for US shoppers while buying online are respectively: 87% Preis, 80% Shipping Cost, 71% Rabatte (Quelle)
8 der 10 Latin American online shoppers hunt for the best deals before finalizing the purchase decision.
French retailers are quite active when it comes to the daily price changes. 5.92% of prices from France are changing every day which is higher than the other 6 Länder-Durchschnitt, die gemessen wird, um zu 3 Prozent. (Quelle)
33.31% of online prices in Canada end with .9 wie $4.99 oder $7.59. Diese Daten zeigt uns kanadische Einzelhändler sind scharf auf die Macht des 9 während zieht Online-Shopper. (Quelle)
20% of e-commerce traffic for all sorts of product categories come from price comparison engines. (Quelle)
73% of online stores named price changes as the main factor of competitive pressure. (Quelle)
In a very common scenario, a standard product can be found in mindestens 5 different online retailers. (Quelle)
A price comparison engine can produce 50 deals in 5 Minuten. This fact shows us the power of online shoppers. (Quelle)
Retailer giant changes its prices every 10 minutes on average. (Quelle)
As you can see from these striking pricing facts, e-commerce companies of all sizes from all around the world should better gear up with their pricing operations and approach it as a group effort, anstatt es einfach in die Hände von einer Abteilung oder einem einzigen Mitarbeiter innerhalb des Unternehmens.