How A Richer And High Quality Shopping Experience Kills E-Commerce Competition

The easiest way to defeat your eCommerce competition? Provide an awesome shopping experience that makes it super simple for your customers to get what they want. According to a Customer Experience and Impact study, customers say they will be loyal to a business that gives them the customer experience they want. And as statistics have …

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Psychological Pricing Strategies For E-Commerce Retailers

A fine-tuned pricing strategy involves not only your competitions’ prices and your costs, but also your target audience’s motivations. Online consumers have an irresistible inclination to respond to certain types of online prices and this is what it is called psychological pricing. It is a strategic and tricky way to price your products to guide potential consumers when finalizing …

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5 Unconventional Ways to Add an Online Store To Your Brick & Mortar Store

Even if your brick & mortar store is already generating a lot of sales, there’s good reason to consider adding an online component. 79 percent of American shop online, with 15 percent saying that they purchase something online every week and 71 percent of worldwide online shoppers believe they’ll get a better deal online than in …

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