Top E-Commerce Magento Agencies in the UK

Among various e-commerce platforms, oagento is the most popular open-source e-commerce platform provider loaded with rich features aims to help e-commerce entrepreneurs to grow their businesses. It contains various robust marketing and management tools which give online businesses the ability to create customized webstores according to their business strategies and needs. This platform also offers …

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The Advantages and Disadvantages of Competitive Pricing Strategy

Very basically, competitive pricing strategy, also known market-oriented pricing strategy, is an approach in which e-commerce retailers set their online prices based on competition (competitors, market trends) rather than consumer demands or costs. To be successful and experience the benefits of competitive pricing strategy, retailers should have a solid intelligence gathering system in order to …

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A Better E-Commerce Inventory Management with Pricing Tactics

An e-commerce business is not functional and sustainable without any proper e-commerce inventory management. As it touches many points in your e-commerce company, you must have a solid planning. Think about carrying too much stock in your inventory! It will cause you high inventory holding costs. Besides, having a limited stock will increase the chance of missing …

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Psychological Pricing Strategies For E-Commerce Retailers

A fine-tuned pricing strategy involves not only your competitions’ prices and your costs, but also your target audience’s motivations. Online consumers have an irresistible inclination to respond to certain types of online prices and this is what it is called psychological pricing. It is a strategic and tricky way to price your products to guide potential consumers when finalizing …

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